shutterstock_364036616.jpg

Social Posts

SOCIAL POSTS

Developing each brand's voice is crucial to the engagement process.

 
 

See what all the fuss is about...

 
on the blog
Why Wine is Such a Slow Adopter of E-Commerce
Why Wine is Such a Slow Adopter of E-Commerce

Though wine is among the most ubiquitous of all alcoholic drinks, second only to beer, it lags in its e-commerce efforts. Here’s why our industry’s wineries and tasting rooms are taking their sweet time with e-commerce and how they can do better.

Read More →
The Wine Marketer’s Summer Reading List
The Wine Marketer’s Summer Reading List

Join our team on a journey of summer reading and summer sipping. There’s a book and a beverage for every mood, craving, and weather condition.

Read More →
6 Quick and Dirty Tips for Digital Spring Cleaning
6 Quick and Dirty Tips for Digital Spring Cleaning

We’ve put together a little Digital Spring Cleaning Guide to get your winery back on the path to organized, consistent, sparkly marketing.

Read More →
Where Has All the Low Hanging Fruit Gone?
Where Has All the Low Hanging Fruit Gone?

Thanks to Covid, this year has been one of rapid transformation rather than transition. The Old World has become the New World before our eyes.

Read More →
Postcard Retargeting — Old World Marketing with a New World Strategy
Postcard Retargeting — Old World Marketing with a New World Strategy

Traditional mail is successful. It’s tried and true and honest in the eyes of many, but it needs a modern flair and a personal touch to really make a difference for today’s businesses. So we’ve applied print to a digital strategy for the wine industry, which after all, is the definition of omni-channel marketing.

Read More →
Press Play on Video Marketing for Your Winery
Press Play on Video Marketing for Your Winery

Our latest webinar was all about Video Marketing, and we’ve turned it into a blog for all you avid readers. This is our Video Team’s step-by-step guide on making a video come to life, then how to use it to sell your wine. You can watch our recorded presentation on our YouTube channel

Read More →
Digital Wine Clubs Have Come of Age — Are You Ready?
Digital Wine Clubs Have Come of Age — Are You Ready?

With more competition & less travel in the days ahead, Digital Wine Clubs have come of age. Here's how to launch an amazing out-of-the-box Digital Wine Club for your winery’s members.

Read More →
DTC Marketing Dilemma: Covid 2.0 and Beyond
DTC Marketing Dilemma: Covid 2.0 and Beyond

The landscape of consumer behavior has changed forever. Because of Covid, we are finally embracing the digital age, and businesses will need to adapt to this reality.

Read More →
Wineries: Why Relevance Matters
Wineries: Why Relevance Matters

I am often asked the question “how much is too much?” in terms of the frequency of emails, phone calls, or other outreach. We are in an unprecedented pandemic with no real end in sight. So right now, the answer is the limit does not exist, so long as the content is clever, generous, and overall, relevant.

Read More →
How to Produce a Virtual Wine Tasting like a Pro
How to Produce a Virtual Wine Tasting like a Pro

Virtual wine tastings are all the buzz right now, and if you haven’t performed one yet, it is time to get in the game. We have your back and are here to give you the best practices in the pre, post, and during stages of executing a successful virtual wine tasting.

Read More →