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Visual content marketing should be the focus of your marketing strategy. Here are the marketing statistics that prove it...
Digital marketing for Northern California wineries is important now more than ever! Join Astra for
Marketing and tourism are two critical aspects of the wine industry’s profitability. The Wine Marketing & Tourism Conference is an industry-wide conference designed for wineries, wine tour operations, wine associations, and wine destinations to enhance marketing skills and develop a progressive tourism position.
What happens when the current three-dimensional reality of the winery and wine country experience is disrupted by a natural disaster? Here are 5 tactics to market through all this when you don’t have the strong economic fuel provided by tourism in harvest season.
Enter SF Vintner’s Market: the first and only wine tasting and buying event helping family-owned wineries market and sell their wine direct-to-consumer.
Google Tag Manager: One Tool to Rule the Analytics World
Volunteering gives you the warm and fuzzies, but it can also boost your business! In a world driven by the bottom line, customers and employees are valuing ‘giving back’ more than ever. So, if your business isn’t in the business of giving back, what are you waiting for?
Emojis have become a universally spoken language of their own, and they are here to stay. When it comes to marketing, emojis can help relate to your customers on a friendly and even emotional level. Here are three places you can use them to your advantage:
With over 700 million active users and over 1 million business profiles, Instagram is the center of visual discovery. Businesses worldwide are using Instagram now more than ever to advertise their story, increase brand awareness, and target audiences of interest.
In the modern digital world, you must assume that everyone is a potential customer. The art of converting those potential customers into customers can be daunting. We're helping break this big task into small bites with key takeaways in DTC wine marketing.